Stop and station panel design
Panels that show the route, journey times and connections at a glance, designed for your panel dimensions.
Passenger Information and Digital Experience
Your bus stops are your most visible sales channel. Make them work.
Every stop is seen every day by citizens who do not use the bus. We redesign stop and station information so it answers the travel questions a new passenger wants to know and links straight to live information on their phone. We refer to it as "Print-to-Live".
01
The Authority's challenge
Most stop timetables are written for customers who already know and use your network. They list departure times but not where the bus goes, how long it takes or what it connects with. A potential passenger walks past, none the wiser.
Authorities invest heavily in services and apps, while the bus stop timetable panel on the roadside, seen every day by citizens who do not use the bus, is left unchanged.
02
We can support you
Printed to live
A stop-specific QR code on every panel, linking to live departures and disruption updates, places of interest for that stop.
Specifications
Design, print, live information and stop data specifications an Authority can procure against.
Passenger information architecture
How timetable publishing, real-time information, journey planning, disruption messages and stop data fit together.
Network design
Turning policy and passenger outcomes into a network that is coherent, accessible and deliverable.
Cost and rollout planning
Estimates and phasing for a panel information programme across a network. Our print-to-live solution integrates to your contract printer, app and website development agency.
03
What to expect
- Panel designs for single and multi-route stops, and for stations
- A live mobile companion for each stop, accessed from the printed panel
- Specifications ready for procurement
- A rollout plan and cost estimate
INNOVATION
Our innovative approach to the legacy timetable panel
Our redesign fits the standard cases already in use today across your region. Acknowledging Liverpool’s recent go live with franchising (September 2026), we decided to brand an example panel to illustrate our approach for attracting new customers, the 10A between Liverpool and St Helens. Each step matches a numbered segment in the image. Follow a potential and existing customer passing the bus stop, and see what the Authority and Operators get at each step.. The examples are for illustrative purposes only.
04
Build your skills and knowledge
Right of Way training builds skills and knowledge for your teams.
Network Design and Specification
Convert policy and passenger outcomes into a network that is coherent, accessible and deliverable.
View the Right of Way course05
Related insights
White paper
Passenger Information and Digital Experience
The Overlooked Asset: Redesign of Bus Stop and Station Information Panels as a Way to Grow Patronage
Why bus stop and station information panels are an overlooked sales channel, and how redesigning them can grow patronage.
Article6 min read
Passenger Information and Digital Experience
Why does your bus stop timetable answer the wrong question?
A timetable tells people when the bus is due. It rarely gives the undecided passenger a reason to use it.
Article6 min read
Passenger Information and Digital Experience
What would it take to make the bus beat the car?
Making a bus competitive with the car means addressing the parts of a journey that make a passenger hesitate, as well as the time spent in traffic.